Sunday, January 27, 2013

Screen Actors Guild Awards: My Fashion Faves

It was another lively red carpet at the Screen Actors Guild Awards.
This is my favorite awards show, the actors really do seem to be having a lot of fun.

And of course, they look amazing on the red carpet
{well, most of them}

Jessica Chastain
in Alexander McQueen

Bradley Cooper
in Tom Ford
via San Jose Mercury News

Jim Parsons
in {I don't know yet but will update}
via Huffington Post

Giuliana Rancic
in Max Azria Atelier
via Just Jared

Amada Seyfried
in Zac Posen
via Pop Sugar

Did I miss anyone? 

Until tomorrow . . .

Friday, January 18, 2013

Friday Favorites: 1.18.13

Happy Long Weekend everyone!
I am one of the lucky ones to have a three day weekend and I can't wait to enjoy every minute of it.

But first, a couple of my favorites from the week:

Favorite DIY for Next Month:
Oscar Cookies

Favorite Accessory: 
Kate Spade Pop Art Scarf

Favorite Theme of the Day:

Favorite Prep for Valentine's Day:
Felix Doolittle

Favorite Wintertime Savior:

Until tomorrow . . .

Wednesday, January 16, 2013

Winter Blues

It's still cold.
So I'm trying to distract myself from the the winter blues with these gorgeous blue dresses.

Any of these would be a welcome alternative to the two sweaters, sweatpants and three pairs of socks I'm hanging out in now.

Jessica Chastain
{David Letterman appearance - 2013}

Lea Michele in Oscar de la Renta
{Daytime Emmy Awards - 2010}

Photo Credit

Jennifer Garner - YSL
{BAFTA Event - 2011}

Photo Credit

Reese Witherspoon - Jason Wu
{Vital Voices Global Leadership Awards - 2010}

Photo Credit

Kate Middleton - Issa
{Engagement Photo - 2010}
Photo Credit

Mila Kunis
{"That 70s Show" Wrap Party - 2006}

Photo Credit

Until tomorrow . . .

The Reality of Snow

Growing up in CA, snow always looked like this:

Bear Mountain, CA
 {and meant vacation!}

But now that I live in the Northeast, it often looks like this:

"Heigh Ho, Heigh Ho . . ."

{I like the former experience much better}

Until later . . . 

Tuesday, January 15, 2013

Are we there yet?

Ok.  I'm ready.  Is it spring yet?
And with today's grey weather, I needed a reminder, of what is to come.

Until tomorrow . . .

Sunday, January 13, 2013

2013 Golden Globes

As always, tonight's Golden Globes from the Beverly Hilton in Los Angeles were a great show.

And as promised, hosts Tina Fey and Amy Poehler left me laughing with some great zingers:
{Though they weren't on stage nearly enough.}

I haven't really been following the controversy over Zero Dark Thirty, but "when it comes to torture, I trust the lady who spent three years married to James Cameron."

"You know what Taylor Swift, you stay away from Michael J. Fox’s son."

But like every year, the night was full of hits and misses.
My thoughts:

Best Dressed

Zooey Deschanel
{Oscar de la Renta}

Jennifer Garner
{Vivienne Westwood}

Hayden Panettiere
{Roberto Cavalli}

Leonardo DiCaprio

Not My Favorites:
{I hate to say "worst"}

Jennifer Lopez - and all the ladies that wore lace that was strategically placed

Kristen Wiig
{You can afford more material - especially where you get a mark across your midsection from sitting}

Best Speech/Reaction

{Best Original Song - Skyfall}

Ben Affleck
{Best Director - Argo}

Best Moment

{Julianna Margulies & George Clooney}

"I'm Over It" TV Commercials

Target: The Everyday Collection
I love what Target has done the last few years to align themselves with high fashion and cutting edge designers.  
But these commercials are too much.  Boxed cake mix and eggs are not high fashion.

Okay Cadillac, I get it.  I liked it the first time but your car can do amazing things.

What did you all think?

Until tomorrow . . .

Friday, January 11, 2013

Friday Favorites: 1.11.13

Happy Friday friends!  I don't know about you, but I am so glad that it is the weekend.
My plan the next few days is to focus on a few things that I have put off for a little bit.
No work for this chick, it's ME time.

Hope everyone has a good weekend!
Here are a few of my favorites from the week:

Pixelated iPhone 5 Case

Mr. Selfridge

Urban Outfitters via Buzz Feed

Until tomorrow . . .

Thursday, January 10, 2013

Selfridges "No Noise": Do You Need The Name?

I work in marketing, and everyday my job is to create strategy and execute programs that will give consumers incentive to pick my product over the competitor.

One of the best tools I have is the actual brand name of the product I am selling.


These words, and thousands of other brand names, mean something to people and inspire feelings - good or bad.  Admittedly, a brand's identity is often tied to a logo, and many of these logos are quite familiar to consumers, but how powerful are these logos without the words or name?

To be honest, it would terrify me if you said that I had to sell my product without the name.
Even though I work on a pretty well know brand.

But Selfridges, an English department store, is testing this over the next few months as part of an initiative they are calling "No Noise."  The desire is to give consumers some relief from the craziness and constant stimulation of the holiday season.

As reported in the UK Mail:

"The department store's "No Noise" project centres around the re-launch of its Silence Room, first created by founder Harry Gordon Selfridge in 1909, to allow customers to 'take a moment to pause and switch off' and where they will be asked to leave shoes, phones and '21st century distractions' at the door."

In addition to the "Silence Rooms", Selfridges will drop their name from their distinctive yellow shopping bags and have partnered with specific vendors to create labeling on their products that is without words.  These items will be in a special part of the store called "The Quiet Shop"

An example of what people can buy {photo credit}:

As a marketer, I think this is pretty interesting.
And I admittedly like purchasing things that are a little different from the norm.
But will there be a significant return?  Does this make the items "exclusive" or 
"limited edition" and therefore they sell faster?
{I imagine producing these items was a bit of a manufacturing challenge with small batches, different processes, etc.}

And while these are all iconic brands, is there a risk that consumers don't recognize their usual ketchup and turn to something else?

Additionally, for some of the lifestyle products it also begs the question of recognition.  A few of these products may be purchased because they have brand names on them.  
Does this make them more or less desirable?

What do you think?  Would you have any problem purchasing products with wordless labels?
Are there any products you don't recognize?

Until Tomorrow . . .

Wednesday, January 9, 2013

Pop Culture Blind Spot

There are certain things in this world where it seems like everyone has seen or done them.
Like watching certain movies or reading a specific book.

And when you run across a person who hasn't, it kind of blows your mind.
"How on EARTH can she live without having seen The Princess Bride?!?" A movie that falls into this category for me.
{And I do have friends who haven't seen it. . . How, I ask!}

Earlier this week I ran across a post on NY Magazine's Vulture blog that talked about just this.  Even their writers and certified pop culture experts have a few gaps in entertainment knowledge.

It got me to thinking about what my pop culture blind spots are.
Here is what I came up with:

Arrested Development

I just never really got around to watching this series.  From everything I've heard, it is right up my alley, but I haven't seen a minute.  Maybe I'll catch up when it comes back on Netflix and as a movie.

Rocky {any of them!}

I know, I know.  It's just a movie about a boxer never seemed interesting . . . .
{For the record, I know I'm wrong and it is on my list}

Lord Of The Rings Movies

I even own the first one, but this fantasy world wasn't one I was ready to sink 11 hours and 23 minutes of my time into.

In Living Color

I'm kind of glad the re-make is officially off the table because I would have to catch up!

Are you appalled by my admissions?  Do you have any pop culture blind spots?

Until tomorrow . . .